Objective Media Group (OMG), previously independent production company Objective Productions, excels in Comedy, Comedy Drama, Entertainment, Factual Entertainment and Magic. It is proud to produce and distribute world class shows like The Cube, Breaking Magic, The Real Hustle and the multi-award winning Peep Show, Fresh Meat and Toast of London.

Part of All3media it encompasses three core labels, a nations and US office, and partner production companies.

The OMG labels are Objective Fiction, Panda Television and Second Star Productions.

Celebrating an incredible legacy in narrative, Objective Fiction focusses on scripted comedy and comedy drama. Panda focuses on big scale studio shows, both live and recorded, quiz and gameshows, and music. Second Star specialises in factual entertainment, formats, mischievous reality, as well as a hint of magic.

OMG Scotland, based in Glasgow is OMG’s nations hub, producing formats developed and commissioned by the three core labels as well as developing its own content. OMG’s US operations are OMG America and Main Event Media, both based in LA. OMG America produces content developed by the UK labels, utilising the team’s market leading talent. Main Event Media was launched in 2017 and is also part of the All3Media America banner, it focuses on producing a variety of content spanning across both the scripted and unscripted genres.

Objective Media Group are proud to partner two production companies – Highwire, which specialises in attention grabbing factual entertainment formats, and Studio Ramsay. Launched in 2016 by chef, producer and world class talent Gordon Ramsay Studio Ramsay not only creates new formats alongside existing titles but also looks to develop new talent globally.


Our Production Companies