The original version of the worldwide hit format launched on Channel 4 in 2009. Bosses of large organisations go undercover in their own companies to discover what’s not working, fix the failings and reward the employees who deserve special recognition.
Undercover Boss USA launched in 2010 in the post Superbowl slot and attracted the largest audience ever for a new reality series – 38.6 million viewers. After a first season in which it was the most popular new show in any genre on US TV, it has become a reliable banker for CBS on Friday nights attracting more than seven million viewers.
Undercover Boss has been nominated for a Primetime Emmy in the best reality series category every year since its launch season and has won the award twice. The Undercover Boss format continues to sell extremely well worldwide and several territories launched their versions of it during the relevant period; including Japan where it was the first factual entertainment format that NHK has ever bought, and Brazil where the version on Globo attracted an audience of more than 20 million.
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